Director, Product Development in Boston, MA at Beacon Health Options

Date Posted: 6/21/2018

Job Snapshot

Job Description

About the Position:

The Director of Product Development will lead in designing, developing, launching and measuring outcomes for new and existing Beacon Health Options products. He / she will develop products by identifying potential products; conducting market research; generating product requirements; determining specifications, production timetables, pricing, and time-integrated plans for product launch. This position also includes developing key measures and a go to market strategy. Once launched, the Director must continue to collect market feedback and integrate new features into the product roadmap for evaluation and delivery.  

Position Responsibilities:

  • Determines customers' needs by specifying the research needed to obtain market information, partnering with Corporate Strategy.
  • ​ Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements; evaluating new product ideas and/or capabilities. 
  • Assesses market competition by comparing the company's product to competitors' products.
  • Defines target market, go to market strategy and supporting marketing plan; partners with Marketing to execute against plan. 
  • Obtains product market share by working with regional sales to develop product sales strategies.
  • Assesses product market data by calling on customers with regional sales and evaluating sales call results.
  • Develops full business plan for new and existing products, including customer needs, market sizing, features, operating model and supporting technology, go-to-market strategy, pricing approach and pro-forma. 
  • Once approved, brings new products to market with a phased approach and clear success measures.  Leads cross-functional matrix team responsible for launch. 
  • Determines product pricing by leveraging market research data; reviewing operating expense and cost to launch, forecasting volume, and partnering with actuarial / pricing. 
  • Manages product roadmap and updates delivery schedule based on market feedback and internal resource availability.
  • Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies

Position Requirements:

  • Education:  Undergraduate degree required; MBA or other relevant Master’s level degree strongly preferred.
  • Relevant Work Experience:   Minimum of 5-8 years of work experience, with a focus on product development in the healthcare industry.  Behavioral health experience and / or clinical product development is a plus, but not mandatory.  
  • Knowledge, Skills, & Abilities:  Product Management, People Management, Understanding the Customer, Product Development, Requirements Analysis, Pricing, Planning, Competitive Analysis, Sales Planning, Operations / Workflow, Financial Planning and Strategy, and Facilitation Skills.To be successful, the candidate must be strategic and execution oriented.  Critical thinking is essential to this role. In addition, the candidate must be able to execute in a highly cross-functional and matrix environment, dealing with all levels and functions in the company.

To Apply:

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 Beacon Health Options is proud to be an Equal Opportunity and Affirmative Action Employer as well as a Drug Free and Tobacco Free Work Environment.  EOE/AA/M/F/Veterans/Disabled